16. |
Be savvy with capital outlay: Many business and first time spa owners are lured into paying large amounts for property, equipment and consultations with business analysts. Be sure to do a little research into the cost of these items before opening your business. Sometimes you can purchase day spa equipment that is for resale online from spas that may have closed down or are updating their equipment. Check out each piece of equipment before making a purchase. When it comes to property, make sure that you negotiate a fair rate for your business. You can learn more about effective start ups and capital by reading “How to start a hair salon or day spa” written and published by Entrepreneur Press.
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17. |
Obtain sufficient funding: If you require funding for your day spa to open, make sure that you will have sufficient cash flow available to get you through the start up process. Running out of cash flow too early in the game can have a detrimental effect on the business. You need to ensure that your business has enough windfall to be able to start making back profits and return on investment |
18. |
Prepare contracts: Before opening up and employing suppliers and staff members, be sure to have legal contracts in place that will protect both employer and employee. Meet with a consultant who can help you set this up correctly. We very rarely see problems and issues with employees until it is too late. Make sure that your business is protected. |
19. |
Go on a business course: If you are thinking of opening a day spa then consider going on some business courses that can help you gain a solid understanding of a business and its operations. Also go on as many courses as possible that will assist you with aesthetics and skincare knowledge. Having this knowledge will help you understand the needs of your clients better and spur you on to understanding your business more. |
20. |
Network: By networking with nearby day spas and other therapists or beauty salons in the area you will be opening doors for extra business passed on to you should they find themselves fully booked or unable to provide a potential client with a specific procedure or treatment. Be sure to network as much as possible prior to and during the start up process.
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21. |
Certificates & guidelines: Opening a day spa is not as simple as just deciding to do it. There are guidelines and minimum requirements that have to be met with regards to cleanliness, proper licensing and certification. This is required by law when it comes to a centre or facility that requires you to physically touch or treat customers. Make sure you are aware of these rules and criteria in your area and ensure that you will be able to meet them. |
| 22. |
Investigate and set up insurance: Day spas are considered high risk when it comes to insurance. Be sure to know just how much you will be paying out on insurance each month and work this into your business plan and budget. Not taking this into account could affect your cash flow negatively. |
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Start at home: Many people think that marketing and advertising is their best chance to starting and running a successful business or day spa. This is not true! Start at home with family and friends. Invite them to be the first to try out your services or visit your day spa and you will be surprised just how successful word of mouth marketing can be.
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